Otto E. Umbach joins Supervisory Board of United Labels AG

Münster, 9 January 2013 – Otto E. Umbach has been appointed as a new member of the Supervisory Board of United Labels AG. In 1977, the 62-year-old toy industry expert teamed up with 33 specialty retailers to form a purchasing and marketing group by the name of idee+spiel Fördergemeinschaft Spielwaren Facheinzelhandels-GmbH & Co. KG. Over the course of 35 years in senior management, he established the company as the largest purchasing and marketing group in the toy, model kit and video games industry, with more than 1,000 affiliates in five European countries. Since 2012, Otto E. Umbach has been working as a freelance consultant within the toy industry.


The changes implemented by United Labels within the Supervisory Board reflect the company's strategic realignment following the launch of its NextGen programme in 2012. Drawing on extensive knowledge of the toy industry, Otto E. Umbach will also be offering professional support when it comes to further refining the new E-Commerce division introduced by United Labels. This area of the business is covered by Elfen Service GmbH, a subsidiary of United Labels responsible for a new online retail platform for toys launched in 2012. The Managing Director of Elfen Service GmbH is Albert Hirsch, who – alongside Peter Boder as CEO – is also a member of the Management Board of United Labels AG.

"I am delighted that we have been able to secure the services of Otto E. Umbach, an acknowledged expert within the toy industry, and I look forward to a successful partnership when it comes to shaping the future of this sector," said Peter Boder.

In addition to Otto E. Umbach, the Supervisory Board of United Labels AG includes Gert-Maria Freimuth and Frank D. Rohmann.

About United Labels AG

United Labels AG is one of Europe’s leading specialists for comicware sold under licence. The licensing partners working in cooperation with the independent media company based in Münster/Germany include global players from the world of media and entertainment, such as Disney and 20th Century Fox. United Labels is able to reach all age groups within the European market of licensed products, drawing on its successful portfolio of well-established classics, such as Mickey Mouse, Snoopy and Looney Tunes, as well as popular stars like The Simpsons and SpongeBob SquarePants. The company has established a comprehensive European sales network for comicware, distributing over 4,500 products through more than 52,000 outlets operated by various retail partners. United Labels is represented in Germany, Belgium, France, the UK, Italy, Spain, Poland and Hong Kong.


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